Search Engine Optimization course teaches Configuration of the Google Search Appliance for indexing content and serving results. This session will enable administrators effectively configure their Google Search Appliance. This course introduces the fundamentals of crawling and indexing web based content, adding non-web content directly into the index through feeds, and serving the search results. This course was developed by Google and is an integral component of the Google Enterprise Professional program
Course Objectives
Serving results to users
Continuous crawler
Crawl Diagnostics
Administration console
What are Front Ends
Page Layout Helper
KeyMatch
Related Queries
Filtering documents by language, document type and meta tags
Remove URLs
Query Expansion
Test Serving
Understand the difference between client and proxy stylesheet query parameters
What is a Collection?
Why create Collections?
Default Collection
Collection query parameter
Performance impacts of other alternatives
User Roles
Administrator versus Manager
What is query expansion?
Modifying the style sheet to set the level of expansion
Managing a user defined expansion list
Managing a blacklist
Prerequisites
None.
Course Benefits
Having an information technology technical background is required. Concepts covered require a basic understanding of html, xml, sql, web-servers, databases and content management systems.
